Meet the Maker: Katharine Phillips, Principal Designer

I would just like to start off by saying that it is a bit of an inside joke between Nicole and I that I sort of “haphazardly” fell into this business, although looking back now it’s actually not so surprising as we may think…

 
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I’m Katharine - the free spirit, lover of travel and plant mom enthusiast! I’ve always had a bit of a flair for the creative, whether it’s a home DIY project or my love of photography. Ironically, my early love of photography is what exposed me to videography while I was in college. At that time, when you googled videography what mostly came up were wedding videos. As a campus RA I would spend a good chunk of my late night “on-duty” shifts watching tons of wedding videos on Vimeo (even Nicole can attest to this!) assessing the style of filmography and admittedly being drawn in by all the different love stories. So, looking back on it, maybe me landing here is not as surprising as we both make it seem.

At the beginning of my professional career I worked in PR agencies focusing on digital and social media marketing. I worked in tandem with publicists to make sure that I was creating marketing material and engaging with our client’s audience in a way that was true to their unique voice. What I enjoyed about it most was the interaction with the different communities each client had cultivated— I’m a people person, so it’s no surprise that I fell into the work of social media.

As for my entrance into Exhale Events, as Nicole has mentioned, this business has been a lifelong dream of hers and any of her close friends can confirm that. So, as she was getting started, I wanted to be the most supportive friend I could be (because I was so excited for her!!) which is why I offered to provide my skills in the realms of branding and social media marketing. What began with me saying “let me just help you get started” turned into me helping Nicole really build out and bring this beautiful dream business to life and ultimately her extending a hand and saying “okay, you’re just a partner in this!” As time went on, I realized that sometimes someone else’s dream can be shared and become your own.

 
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In my role I work with our full planning clients to really get to know them (putting those social media marketing skills to use!) and develop a design direction for their wedding or event based off of their interests, preferred styles and most importantly, budget.

Admittedly, there are some days I kind of chuckle to myself and ask, “how did I end up here?” But in reality, I know that this role checks off a lot of boxes for my ideal job; working with people ✓, being my own boss ✓, the ability to be creative ✓, helping people in a positive way ✓. It truly is such a blessing to be a part of something like this, and even on the harder days (which as a business owner they do happen!) I know more than anything that there’s no place I’d rather be.

Thank you for learning a little bit about me + my passion behind Exhale! Drop us a love note - we’d love to chat!

Katharine Phillips